Ad Operations Services

Optimizing Ad
Performance with
Precision Efficiency and Expertise

In today’s digital-first advertising landscape, launching a campaign is just the beginning. The real magic happens behind the scenes—through seamless coordination, rigorous testing, and ongoing optimization. At CTRLB Media, our Ad Operations Services are designed to take the complexity out of digital advertising and ensure every campaign runs smoothly, efficiently, and successfully across all platforms.

With a team of highly skilled AdOps professionals and the latest tools and technologies, CTRLB Media provides end-to-end ad operations management that empowers your brand to maximize ROI, reduce waste, and gain complete transparency across all your advertising efforts.

What is Ad Operations?

Ad Operations (AdOps) refers to the systems, processes, and people responsible for the management, execution, delivery, and optimization of digital ad campaigns. It involves setting up and trafficking ad creatives, tracking performance, troubleshooting issues, and ensuring ads meet technical and business standards.

Effective ad operations ensure that campaigns:

  • Launch on time
  • Appear correctly across devices and platforms
  • Reach the right audiences
  • Generate accurate reporting data
  • Deliver measurable results
At CTRLB Media, we treat AdOps as more than just a technical function—it’s the heartbeat of every successful campaign.

Why Ad Operations Matters

Ad operations plays a critical role in the success of your digital marketing strategy. Without strong AdOps support, even the most creative campaign can fail due to errors, inefficiencies, or mismanagement.

Here’s why investing in Ad Operations services from CTRLB Media makes a difference:

  • Seamless Campaign Execution
    We ensure every detail—creative specs, tracking URLs, targeting criteria—is configured correctly from the start.
  • Faster Launch Times
    Our efficient trafficking process reduces delays and speeds up time-to-market.
  • Improved Accuracy & Data Integrity
    We monitor performance data and troubleshoot discrepancies in real-time to ensure you’re working with clean, reliable analytics.
  • Better Performance & ROI
    With constant monitoring and optimization, we help you get the most value out of every impression, click, and conversion.
  • Scalability
    From a single campaign to enterprise-scale ad networks, we handle complex, high-volume operations with ease.

Our Ad Operations Services

At CTRLB Media, we offer a comprehensive suite of AdOps services tailored to meet the needs of advertisers, agencies, and publishers alike. Whether you’re running campaigns across Google, Meta, DV360, or a combination of platforms, our expert team ensures everything runs like clockwork.
  • 01 Campaign Trafficking & Setup
    We handle the full technical setup of your ad campaigns, including:
    • Tag and pixel implementation
    • Creative uploading and ad trafficking
    • Targeting configuration
    • Placement management
    • Scheduling and flighting
    • Budget allocation and pacing setup
    Our team ensures campaigns are accurately configured and aligned with your goals and KPIs.
  • 02 Ad Server Management
    We work with major ad servers such as:
    • Google Campaign Manager (DCM)
    • Google Ad Manager
    • Sizmek
    • AdButler
    • And more
    We take care of trafficking, troubleshooting, QA, and reporting across your ad tech stack to ensure flawless campaign execution.
  • 03 Quality Assurance (QA)
    Before any campaign goes live, it goes through our rigorous QA process. We test across browsers, devices, and placements to catch:
    • Broken links
    • Misaligned creatives
    • Tagging issues
    • Compliance problems
    • Slow load times
    With CTRLB Media, you can rest assured that your campaigns meet the highest quality standards.
  • 04 Campaign Monitoring & Troubleshooting
    Once your campaign is live, we provide real-time monitoring and technical support. Our team actively watches for:
    • Delivery or pacing issues
    • Low CTRs or conversion drops
    • Discrepancies in reporting data
    • Viewability and fraud concerns
    If something goes wrong, we fix it fast - minimizing impact and maintaining performance.
  • 05 Reporting & Analytics
    We offer transparent, insightful reporting that helps you understand:
    • Impressions, clicks, and conversions
    • Attribution and performance breakdowns
    • Budget utilization and ROI
    • Creative performance
    We also offer custom dashboards to help you visualize KPIs in real time and make smarter decisions, faster.
  • 06 Ad Tech Consultation
    Need help choosing or integrating the right ad tech solutions? Our consultants provide expert guidance on:
    • Ad server selection
    • Tag management systems
    • Programmatic platforms
    • Attribution models
    • Compliance and privacy frameworks (GDPR, CCPA)
    We help future-proof your ad operations and make your tech stack work for your long-term goals.

Who can Benefit from our AdOps Services?

CTRLB Media’s Ad Operations Services are ideal for:
  • Brands looking to run cross-platform digital campaigns with precision
  • Agencies seeking a reliable partner to handle AdOps while they focus on strategy and creative
  • Publishers managing inventory, monetization, and yield optimization
  • Performance marketers needing accurate tracking and campaign efficiency

Why Choose CTRLB Media?

  • Technical Expertise – Our AdOps specialists are certified in leading ad platforms and bring years of hands-on experience.
  • Speed & Accuracy – We pride ourselves on fast turnaround times and attention to detail.
  • Results-Driven – Every ad we launch is set up with performance and reporting in mind.
  • Collaborative Approach – We work as an extension of your team, providing proactive communication and support.
  • Data Integrity & Compliance – We follow strict processes to ensure your data is secure, accurate, and compliant with industry regulations.

Let’s Power Up Your Digital Campaigns

When it comes to digital advertising, flawless execution is non-negotiable. At CTRLB Media, our Ad Operations Services ensure that every impression counts, every ad performs, and every dollar is optimized.

Let’s Talk Results

Connect with us to explore how we can help your brand thrive